November 4, 2022, from 10 a.m. to 4 p.m.
Our theme is Herbal Seasons and Cycles.
Olbrich Gardens - 3330 Atwood Ave., Madison, WI
Three speakers, herbal marketplace,
Q & A table, free admission.
Our featured speakers will present varied perspectives on Herbal Seasons and Cycles.
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Sam Thayer of Forager’s Harvest
Foraging wild herbs and vegetables is a practical way to enhance the culinary and nutritional variety of your diet. Expert forager Sam Thayer will present the seasonal rounds of a gatherer, from early spring greens through the shoots and flowers of late spring, the berries and hot-weather greens of summer, to the fruits and roots of autumn. With several examples of gatherable goods for each, he’ll talk about where to find them, how to identify them, what parts to use, and cooking and storage tips. Thayer’s books will be available for purchase and signing.
Sam Thayer is a renowned Wisconsin author and forager and internationally recognized authority on edible wild plants. His books include The Forager's Harvest, Nature’s Garden, Incredible Wild Edibles, and Sam Thayer's Field Guide to Edible Wild Plants of Eastern and Central North America.
Jane Hawley Stevens of Four Elements Herbals
The ancient agricultural practice of gardening by the moon and stars can guide when it is most effective to plant, weed, and harvest. Join Jane Hawley Stevens to learn the art and science of these practices from her 36 years of experience as an organic herb farmer, and celebrate the release of Jane’s new book, The Celestial Garden: Growing Herbs, Vegetables, and Flowers in Sync with the Moon and Zodiac.
Jane Hawley Stevens began specializing in herbs in 1981 and founded her business in 1987. Four Elements Organic Herbals creates products from plants grown in cultivated fields, chakra garden, prairie, and woodlands on her farm in the pristine Baraboo Bluffs.
Kevin Olson of Northwoods Tea & Herb
Whether you grow herbs and mushrooms at home, or forage for wild herbs and fungi, it’s essential to harvest and handle these ingredients properly to capture their flavor and nutrients. Join Kevin Olson of Wausau-based Northwoods Tea & Herb to learn when to harvest based on the life cycle of plant species; best practices for processing, drying, and storage; and how to avoid damage to local ecosystems when foraging.
Kevin Olson is a forest ecologist and botanist, ginseng processor and wild rice dealer, and founder of Northwoods Tea and Herb LLC.
Coming Soon
Press kit for the 2023 MADISON HERB FAIR, taking place Saturday, November 4, 2023
Media Contact
Sheila Leary, Madison Herb Society publicist
sheila.leary@icloud.com or 608-444-0926
HIGH-RESOLUTION IMAGES can be downloaded at
https://madisonherbsociety.org/annual-herb-fair (If the hyperlink doesn't work, please copy and paste the link.)
CALENDAR LISTING
2023 Madison Herb Fair. Saturday, November 4, 10 a.m. to 4 p.m. Olbrich Botanical Gardens, 3330 Atwood Ave., Madison. Three speakers, herbal marketplace, Q & A table, free admission. 2023 theme: “HERBAL SEASONS AND CYCLES.” More information at www.madisonherbsociety.org.
Download a PDF Herb Fair poster.
Download a high-res JPG of the Herb Fair poster.
PUBLIC SERVICE ANNOUNCEMENT
The 2023 Madison Herb Fair, hosted for the 41st year by the Madison Herb Society, has the theme “HERBAL SEASONS AND CYCLES.” The Fair takes place Saturday, November 4, from 10 a.m. to 4 p.m. at Olbrich Botanical Gardens, 3330 Atwood Avenue in Madison. The Herb Fair features three speakers, a Q&A table, and local vendors offering a wide range of products, including books, live plants, teas and tinctures, seasoning blends, baked goods and superfood truffles, bath and body care, items for cats and dogs, and gifts and artworks with botanical themes. Admission is free. Find more information at www.madisonherbsociety.org
INTERVIEWS
To arrange a print or broadcast interview with one of our speakers or a representative of the Madison Herb Society, please contact MHS publicist Sheila Leary at sheila.leary@icloud.com or 608-444-0926.
NEWS STORY
2023 Madison Herb Fair Set for November 4
“Herbal Seasons and Cycles” is the theme of the 41st annual Madison Herb Fair sponsored by the Madison Herb Society. It takes place Saturday November 4, 2023, 10 a.m. to 4 p.m., at Olbrich Botanical Gardens, 3330 Atwood Avenue in Madison. Admission is free.
Featured speakers are scheduled throughout the day in the Olbrich Gardens Learning Center.
10:30 a.m. Gathering Wild Through the Seasons Noted Wisconsin wild foods expert Sam Thayer will speak about how foraging wild herbs and vegetables through the year is a practical way to enhance the culinary and nutritional variety of your diet, from early spring greens through the shoots and flowers of late spring, the berries and hot-weather greens of summer, to the fruits and roots of autumn. Thayer’s books will be available for purchase after his talk.
12:30 p.m. The Celestial Garden: Growing Herbs, Vegetables, and Flowers in Sync with the Moon and Zodiac Jane Hawley Stevens of Four Elements Herbals, an award-winning organic farmer, will explain how the ancient agricultural practice of gardening by the moon and stars can indicate the most effective times to plant, weed, and harvest. Steven's newly published book, The Celestial Garden, will be available for purchase at the Four Elements booth throughout the day.
2:30 p.m. Growing and Harvesting Tea Herbs and Mushrooms Kevin Olson of Northwoods Tea & Herb Whether you grow herbs and mushrooms at home, or forage for wild herbs and fungi, it’s essential to harvest and handle these ingredients properly to capture their flavor and nutrients. Join Kevin Olson of Wausau-based Northwoods Tea & Herb to learn when to harvest based on the life cycle of plant species; best practices for processing, drying, and storage; and how to avoid damage to local ecosystems when foraging. Tea samples will be offered after the talk.
A herbal marketplace features two rooms of regional small businesses showing their wares, including herb and spice blends; loose leaf and herbal teas; herb plants; baked goods, syrups, chili pepper products and superfood truffles; wreaths, ceramics and plant-inspired art; herbal neck wraps and eye pillows; soaps, balms, liniments and other body products; essential oils, sprays and aromatherapy products; tinctures, salves and herbal remedies; dog-care products and catnip toys; many gift items; and books about herbal uses, gardening, foraging, and cooking.
“As we enter the winter months, this is a great time to think about herbal uses through all the seasons,” said Joyce Pohl, president of the Madison Herb Society. “In addition to our three scheduled speakers, our knowledgeable vendors are happy to share ideas for ways to use herbs for cooking and baking, pet care, personal health and relaxation, gardening, home décor, cleaning and so much more. And, of course, anyone interested in herbs is invited to join the Madison Herb Society.”
The Madison Herb Society is a non-profit membership organization that promotes education about the culture and use of herbs, including their global history and use for culinary, medicinal, horticultural and decorative purposes. Throughout the year, the society sponsors speakers, workshops, field trips, garden tours and themed potluck meals. Interested visitors are invited to become members of the Madison Herb Society at the Fair.
More information about the 2023 Madison Herb Fair and the Madison Herb Society is at www.madisonherbsociety.org.
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Sheila Leary, Madison Herb Society publicist sheila.leary@icloud.com or 608-444-0926.
Meet with Herb Fair vendors and speakers
to learn more about herbs!
Photo by Sheila Leary
From dried herbs to jams, vinegars, herbal essential oils, teas, and more, pick up your favorite herbal products at the Herb Fair.
Photo by Sheila Leary
Meet our friendly MHS volunteers and pick up your favorite Herb Fair products for yourself or to give as gifts for the holidays.
Photo by Carrie B. Wilkey
Get your herbal cookbooks at the Herb Fair! Learn about growing, harvesting, and cooking with specific herbs.
Photo by Carrie B. Wilkey
Meet with Herb Fair vendors and speakers
to learn more about herbs!
Photo by Carrie B. Wilkey
Stock up on our #1 selling product at the Herb Fair - Wisconsin Herb Blend! Add it to meats, fish, vegetables for a salt-free, delicious flavor.
Photo by Carrie Wilkey
Restock your pantry or pick up some dried herbs for holiday gifts at the Madison Herb Society's 39th Annual Herb Fair at Olbrich Gardens on Saturday, November 5, 2022 from 9 a.m. to 3 p.m.
Photo by Carrie B. Wilkey
Interested in herbs? Check out the Madison Herb Society's 40th Annual Herb Fair at Olbrich Gardens on Saturday, November 5, 2022, from 9 a.m. to 3 p.m.
Photo by Sheila Leary
Get your herbal cookbooks at the Herb Fair! Learn about growing, harvesting, and cooking with specific herbs. The herb cookbooks make wonderful holiday gifts - great as stocking stuffers.
Photo by Carrie B. Wilkey
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